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Allen Iverson’s impact on the game of basketball is well-documented, and the former NBA MVP is still lauded as one of the most influential players 13 years after his last game. The Answer, as he is affectionately known, also has a cultural influence that extends into his business ventures.
This fall, Iverson’s two cannabis strains with Viola Brands, the marijuana company founded by former NBA player Al Harrington, will be sold in Pennsylvania. Beginning Sept. 2, the strains can be purchased by customers with legal medical cannabis cards.
Iverson’s two marijuana strains are Iverson ’96 and Iverson ’01, which commemorate the year the Sixers drafted him first overall and the year he won MVP while taking the team to the NBA Finals, respectively. The first strain debuted in 2021 and the second in 2022.
The Sept. 2 Pennsylvania launch coincides with Harrington and Iverson coming to Kensington’s newly opened RISE location (3903 Aramingo Ave.) for a meet-and-greet with prizes and merchandise, the Philadelphia Business Journal reported.
Iverson and Harrington became business partners in 2021.
“After seeing how devoted (Al) is to this business, and him educating me on how beneficial the plant is, it just felt right. I’m excited to be a part of it. Together, we’re going to change the game,” Iverson said at the time.
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