@realmattgray is a serial entrepreneur with a track record of establishing three thriving businesses, a community of 14 million members and building teams of over 50 individuals. His primary venture is Herb, recognised as the world’s most reliable cannabis community, attracting investment from the likes of Joe Montana and the CEO of Shopify. Matt has leveraged his platform to advocate the physical and mental benefits of cannabis and other natural alterantives, aiming to promote healthier alternatives to pharmaceuticals. Matt is also the Founder & CEO of Founder OS. Helping founders grow their online businesses with proven systems, organic content, and predictable lead engines. Matt’s mission is to help 100 million founders accomplish their dreams with proven systems. Founder OS is the greatest founder education and community experience in the world. For more info on Matt, check the links below.
0:00 Matt’s entrepreneurial background & the beginnings of Herb
3:58 Acquiring skills & the benefit of learning how to code
5:40 How Matt’s business nearly led to him being fined “$1million & put in jail”
10:50 Dealing with the fear of the unknown & unexpected when running a business
14:30 Travel & the beauty of mother nature
17:40 Building your personal brand: the pros & cons of filming, vlogging etc.
20:45 Deadlines, schedules & planning for the long run
22:40 Herb, the mission to raise awareness around medicinal cannabis & natural remedies
27:50 Legalising Cannabis & side effects
32:50 Conversation with Andrew Huberman on the science of cannabis *can cannabis boost testosterone*
34:34 How cannabis impacts specific personality types (mood, energy, creativity etc.)
35:55 Finding your purpose in life (Ikigai)
43:36 Failure & defeat – “reps” lead to growth
47:20 The common struggles when founding a business *& how to fix*
51:20 How to upscale your business until it becomes passive
54:10 Matt’s favourite platform for marketing & promotion & the power of long-form content
1:00:30 Building a team & strategising content
1:07:15 Software and tools to help streamline your business
1:11:27 Setting attainable goals heading into 2024
18:31 Do you need a morning routine to become successful?
1:22:40 Japan, India & moving to Dubai
1:26:02 Gut feeling & Mike Thurston’s best advice for those feeling in a rut
1:30:44 Staying productive whilst travelling & Matt’s favourite cities for grinding
1:34:36 Enjoying your youth & Mike reminiscing about his early 20s
1:39:50 Spending, focus & developing your hourly rate as a freelancer
1:47:02 Matt’s health routine & working with his partner
1:52:04 Making plans for 2024 & developing a work-life balance
» Follow Matt «
Youtube: https://www.youtube.com/@realmattgray
Instagram: https://www.instagram.com/matthgray/
Tik Tok: https://www.tiktok.com/@realmattgray
Twitter: https://twitter.com/matt_gray_
Founder OS: https://www.founderos.com/
» Follow Me «
YouTube: https://www.youtube.com/c/MikeThurston
Instagram: https://www.instagram.com/mikethurston/?hl=en
Tik Tok: https://www.tiktok.com/@mike_thurston
THRST: https://thrstofficial.com/
Listen to First Things THRST: https://bit.ly/3JQWR1u
Bioniq Health: https://shorturl.at/fRV67
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