Author: Pam Chmiel
[ad_1] By Pam Chmiel, Aside from rescheduling, 2024 could be a good year for the cannabis industry, given the positive activity percolating in the different states. As each state grapples with setting rules and regulations to roll out its cannabis industry successfully, the state-by-state patchwork of policy is laying the framework for nationwide legalization and business success. Hirsh Jain, founder of Ananda Strategy and an expert in government policy, shares his insights for this article. Positive Prospects In Florida 67% of Florida citizens voted to include a marijuana legalization initiative on the Fall ballot. The Florida Supreme Court has an…
[ad_1] This article is based on an interview with Jason Reposa, founder of Good Feels, an infused cannabis beverage brand based in Massachusetts.We talked about his manufacturing operations, his business challenges, and how he is building national brand awareness. He’s constantly tinkering in his R&D lab to produce the best beverages on the market and recently added beverage enhancers, syrups, and tinctures to his lineup. Do Consumers Like Drinking Cannabis? …
[ad_1] New York’s medical market is on the verge of expanding into the adult-use market, and many are rightfully concerned that their deep corporate pockets will have an unfair competitive advantage over bootstrapping entrepreneurs with less access to capital. This article is based on my interview with Nikki Lawley, a New Yorker, former nurse, brain trauma injury victim, and well-known advocate for medical marijuana. She shares valuable insights into the importance of NY’s medical market and how we all need to work together to build a cohesive cannabis industry. The Medical Program Paved The Way There’s so much noise surrounding…
[ad_1] New Jersey natives Gary and Marie George had no intention of entering the cannabis business until their son approached them asking for help applying for a dispensary license. Realizing the valuable knowledge they gained during the application process, they started a consulting firm called The Real Canna Advisor to give other social equity entrepreneurs a fighting chance since they felt NJ wasn’t doing enough. In addition, they launched The Real Cannabis Entrepreneur Conference as a business boot camp and networking event to support their clients and business growth in the industry. Gary has worked with many new entrepreneurs coming into the space and…
[ad_1] By Pam Chmiel Along with THC, terpenes play a significant role in the effects you get from consuming cannabis. But they are just one class of hundreds of aroma-active compounds that can affect a person’s biochemical processes and feelings. I interviewed Dr. Ed Szczygiel, an expert in sensory science and head of product development at Cambium Analytica, where he partners with cannabis brands to create products based on sensory science. He also spearheaded the creation of one of the first cannabis aroma lexicons to reveal other compounds that can be used to develop unique standout products. Tell us about…
Why Cannabis Brands Are Betting On Marketing To Expand To Other States – Cannabis Business Executive
[ad_1] Cannabis brands must comply with federal law that forbids interstate commerce outside of their state-siloed operating license. To sell across state lines, they must abide by different rules, acquire additional licenses and permits, and install separate operating infrastructures for each state. Given the limited sales potential, no one starts a cannabis business thinking they will only operate within one state. The economics don’t work. The engine for growth begins with developing strong brand awareness to leverage your opportunities and spark growth. 3 Ways For Cannabis Brands To Move Past The Borders And Grow Partnerships or applying for and winning…